The Turkish Competition Authority investigates RPM allegations against leading energy drink company and decides to close its in-depth investigation without imposing any administrative fines (Red Bull)

In 21 April 2020, the Turkish Competition Authority (“TCA”) published its reasoned decision on resale price maintenance and de facto exclusivity conducts focusing on the practices carried by Red Bull Gıda Dağıtım ve Pazarlama Tic. Ltd. Şti. (“Red Bull”) [1] Resale price maintenance and exclusionary conducts especially in FMCG sector are one of the most delicate subjects that the TCA considers significant to dwell on, this decision becomes more of an issue considering the TCA’s approach towards the respective practices. In order for undertakings to comply with the competition rules and avoid from applying practices that would violate the Law No. 4054 on the Protection of Competition (“Competition Law”), this decision sets a precedent for the undertakings in terms of the TCA’s assessments within

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Bahadır Balkı, Ayberk Kurt, Alper Karafil, The Turkish Competition Authority investigates RPM allegations against leading energy drink company and decides to close its in-depth investigation without imposing any administrative fines (Red Bull), 21 avril 2020, e-Competitions April 2020, Art. N° 94833

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