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Market test: The French Competition Authority publishes the commitments made by a social network proposing to make access to advertising services for advertisers more transparent and less discriminatory (Facebook)

*This article is an automatic translation of the original article, provided here for your convenience. Read the original article. On June 3, 2021, the French Competition Authority made public the proposed commitments made by Facebook regarding the conditions of access by advertising technology providers to its Facebook Marketing Partners (FMP) program, which optimizes advertising campaigns by offering advertisers the possibility of benefiting from services and technologies that optimize advertising bids and

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  • L’actu-concurrence (Paris)

Quotation

Alain Ronzano, Market test: The French Competition Authority publishes the commitments made by a social network proposing to make access to advertising services for advertisers more transparent and less discriminatory (Facebook), 3 June 2021, Concurrences N° 2-2021, Art. N° 101024, www.concurrences.com

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