Le low cost

Emmanuel Combe

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What is the internal coherence of this economic model? What are its impacts? Why this rapid expansion, and with what consequences?

Highly developed in air transport, low cost is now spreading to new economic sectors: food and non-food distribution, automobiles, banking, insurance, hairdressing, hotels, mobile telephony, etc. However, despite its great success with consumers, low cost often fuels criticism and suspicion, accused in particular of sacrificing product quality and employment on the altar of low prices. This book takes an analytical look at low cost, based on the most recent economic studies, particularly in air transport. How to define low cost and distinguish it from other economic models? How does this model work in air transport? Is low cost always synonymous with low prices? To what extent is low-cost air transport a new vector of competition, which is upsetting the strategies of established operators? The book also discusses the current controversies on low cost, product quality and employment.

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Author

  • University of Paris I Panthéon-Sorbonne

Quotation

Stéphane Rodrigues, Le low cost, February 2011, Concurrences N° 1-2011, Art. N° 34078, p. 247

Publisher La Découverte

Date 1 January 2011

Number of pages 128

ISBN 9782707158642

Visites 1578

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