Australian draft media merger guidelines: a review* Background The ACCC released its draft media merger guidelines in August 2016. Given the previous merger guidelines were released in 2006, these drafts outline the first proposed changes in over ten years. Critically these guidelines come in the wake of Australian government’s media reform package, which seeks to abolish both the ‘reach’ rule and the ‘two of three’ media ownership rules. In particular, these ownership rules currently prevent regional broadcasters from being acquired by the main broadcasting networks due to the 75% ‘reach’ rule. These change to the Broadcasting Services Act 1992 (Cth) (BSA), the revised ownership laws are likely to lead to mergers in the television broadcasting sector between each of the networks and
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The Australian Competition Authority publishes draft media merger guidelines
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