"INEOS / Solvay / JV: Yet another P(ractically) V(ery) C(omplex) merger"* In a nutshell : Natural experiments are rare in merger assessment. However, previous mergers in the PVC industry made it possible in this case to analyse the effects of consolidation on competition and prices. Understanding the impact of previous mergers in the industry was of crucial importance in assessing the effects of the INEOS / Solvay / JV transaction, and in designing effective remedies. 1. Introduction On 16 September 2013, INEOS AG (“INEOS”) and Solvay SA (“Solvay”) formally notified to the Commission their plan to merge their chlor-vinyl activities into a 50-50 joint venture (the “JV”). At the time of the transaction, INEOS and Solvay were the number one and two suppliers of commodity Suspension Polyvinyl
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The EU Commission clears a merger between the two top-tier suppliers of S-PVC upon submission of significant remedies (INEOS / Solvay / JV)
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