The German Federal Court of Justice holds that a franchisor’s advertisement containing sale prices can constitute a prohibited retail price maintenance if the franchisor does not explicitly limit the indication of price to his own branches or clearly indicates that they are not binding for the franchisees (Apollo)

Description of the impugned case The case deals with indirect RPM in the framework of a franchising system. The BGH holds that if a franchisor who distributes his products both, via a franchise system and via his

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Daniela Seeliger, The German Federal Court of Justice holds that a franchisor’s advertisement containing sale prices can constitute a prohibited retail price maintenance if the franchisor does not explicitly limit the indication of price to his own branches or clearly indicates that they are not binding for the franchisees (Apollo), 20 May 2003, e-Competitions Franchising, Art. N° 31716

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