This contribution explores how the role of consumer protection evolved in selected areas of EU and national competition law in the past years from two perspectives: (1) consumers as the object of protection in competition cases and (2) consumers as the benchmark for assessing anticompetitive effects. While the first issue concerns the position of consumers as beneficiaries of the competition rules, the second issue refers to the range of consumers that is considered for establishing whether anticompetitive effects and thus a competition violation exists.
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