The French Competition Authority dismisses a case in which a company denounced the discount and matching practices implemented by its rival in the market of television advertising (M6 / TF1)

Television advertising* Following the referral of M6 regarding practices of TF1 Publicité, the Autorité de la concurrence dismisses the case. The complaint of M6 regarding TF1 Publicité In its referral, M6 denounced the discount and matching practices implemented by TF1 Publicité in the television advertising market. M6 considered that: TF1 Publicité would condition the granting of an overall discount rate to the advertiser's commitment to invest in the TF1 channel all or a significant portion of the amount of its TV advertising budget allocated to all historical terrestrial channels; TF1 Publicité would jointly market the

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French Competition Authority, The French Competition Authority dismisses a case in which a company denounced the discount and matching practices implemented by its rival in the market of television advertising (M6 / TF1), 25 April 2019, e-Competitions Bulletin May 2019, Art. N° 90372

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