The Brazilian Competition Authority authorises temporary collaboration due to COVID-19 among competitors distributing consumer goods such as beverages, food, and personal and domestic care products to small and medium retailers (Movimento Nós)
Cade authorizes collaboration among Ambev, BRF, Coca-Cola, Mondelez, Nestlé and Pepsico due to the new coronavirus crisis* Exceptional measure aims to minimize the effects of the crisis due to the Covid-19 pandemic
The Administrative Council for Economic Defense (Cade) recently decided to authorize the collaboration among a group of competing companies as a measure to minimize the effects of the crisis due to the new coronavirus (Covid-19). Ambev, BRF, Coca-Cola, Mondelez, Nestlé and Pepsico are going to undertake the “Movimento Nós”, a project to recover the activity of small retailers in the sector. The collaboration was approved by the Tribunal last Thursday (28 May) and became public this Wednesday (04 June).
The companies alleged to Cade that, with
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