On 9 June 2009, the Federal Cartel Office (FCO) cleared the creation of a marketing joint venture between two dairy companies, Humana Milchindustrie GmbH (Humana) and Nordmilch AG (Nordmilch), that will pool sales of their respective dairy products . 1. Confirmation of settled market definition principles in the sector The concentration related to the activities of the collection (procurement) of milk and the sale of dairy products. The FCO applied market definition principles that are now settled after numerous previous mergers in the industry. a. Collection of raw milk On the one hand, the FCO had to define the markets for the collection (procurement) of raw milk. It left the question open whether a further separation between the collection of organic milk and conventional
The German Federal Cartel Office backs further consolidation in the dairy sector by inter alia authorizing the creation of a marketing joint venture between two dairy companies (Humana / Nordmilch / JV)
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