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New proposed EC Regulation would impose transparency obligations vis-à-vis business users and introduces collective redress. Background Businesses increasingly use online platforms and search engines to reach consumers. The European Commission believes that situations of dependency enable online platforms and search engines to engage in unfair practices. Today, the EC published a new proposed Regulation on “promoting fairness and transparency for business users of online intermediation services and online search engines in the Digital Single Market.” The Regulation aims to create a fair and predictable online environment for businesses by setting obligations for online platforms and search engines to provide business users with appropriate transparency and to offer effective redress
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