CONFERENCE - REFORM OF VERTICAL DISTRIBUTION - PARIS - 27 MAY 2010

Conference - Reform of vertical distribution - Roundtable I : A stronger economic analysis : Market power, efficiency gains... What changes for the new approach ? (Paris, 27 May 2010)

This first roundtable of the conference “Reform of vertical distribution”, Paris, 27 may 2010, is dedicated to the role of economic analysis. The economists insist that the reform is a mere update of the vertical guidelines rather than a massive change with regard to economic analysis. It is nevertheless the less important to identify some major changes such as the clarification of the absence of any per se rule, the possibilities offered to sell online within selective distribution networks and the introduction of the double market share threshold. One should also recognize the important effort made to develop the various sections presenting the pro- and anticompetitive effects of various types of restraints. On the other hand, the lawyer focuses on the abolition of the unrebuttable character of presumptions of illegality attached to the black-listed restrictions in the new Regulation. This adjustment paves the way for a stronger economic analysis which can now use the argument of efficiency gains. This new situation is specially appreciable concerning resale price maintenance. By contrast, the introduction of a double market share threshold to be able to presume the absence of market power is not so convincing.

Réforme des restrictions verticales : Les enjeux de l'entrée en vigueur du nouveau règlement - Paris, 27 mai 2010 Table ronde I : Une analyse économique renforcée : Pouvoirs de marché, gains d'efficience... La nouvelle approche change-t-elle la donne ? La réforme des lignes directrices verticales et l'analyse économique : Présentation Thibaud VERGE* Chef économiste, Autorité de la concurrence 1. La Commission Européenne a récemment publié un nouveau règlement d'exemption concernant les restrictions verticales (règlement 330/2010 du 20 avril 2010) qui est en vigueur depuis le 1er juin 2010. Cette réforme du règlement a aussi été l'occasion de publier de nouvelles lignes directrices. Comme cela a été fréquemment mentionné, ce nouveau règlement et les lignes directrices qui l'accompagnent constituent

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Authors

  • University Paris I Panthéon-Sorbonne
  • CRA International (Paris)
  • ENSAE Paris-Tech
  • European Commission - DG CNECT (Brussels)

Quotation

Catherine Prieto, Laurent Flochel, Thibaud Vergé, Peter Eberl, Conference - Reform of vertical distribution - Roundtable I : A stronger economic analysis : Market power, efficiency gains... What changes for the new approach ? (Paris, 27 May 2010), September 2010, Concurrences Review N° 3-2010, Art. N° 31880, www.concurrences.com

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